beauty & personal care
branding for beauty
& personal care.
Beauty is the most crowded shelf in retail and the most crowded feed on Instagram. The product has to look like it works before anyone reads what is in it.
We work with skincare, cosmetics, haircare, fragrance and grooming brands — identity, packaging across ranges, product photography and social content.
The category has a specific trap: everything now looks like the same minimal pastel brand. Differentiation costs nothing but nerve, and it is the difference between being picked up and being scrolled past.
what we do for beauty & personal care brands
Brand identity
Positioning, mark and system for a new or existing range.
Packaging design
Per SKU and across ranges, with the claim hierarchy sorted first.
Product photography
Lit for texture and finish, shot for listings and campaigns.
Social and UGC
Creator-style content built for paid and organic use.
E-commerce assets
Marketplace listings, A+ content, banners.
Campaign creative
Launches, festive drops and influencer campaigns.
how it runs
four steps.
discover
Twenty minutes. You tell us the problem, we tell you if we are the right fit.
design
Written scope, fixed price. Two rounds of revisions included.
deploy
Shoot, design and campaigns run together rather than in sequence.
grow
Monthly numbers, including what underperformed and what changes next.
Common questions
Do you handle cosmetic labelling requirements?
We lay out the required information correctly and flag anything that looks non-compliant. Final responsibility for Drugs and Cosmetics Rules compliance stays with the brand owner.
Can you design for a single product launch?
Yes, though if more SKUs are coming it is usually cheaper to design the system once rather than retrofit it later.
industries we serve
every sector,
one standard.
Your product is good.
Your brand should look like it.
Tell us the problem, not the service. We come back within 12 hours with a straight answer on whether we can help.
start a project →